Welcome to Learner Research 101! Before we start: 1) Download your workbook 📖 and get pen & paper ready! 2) Review your mission and learning objectives 📕 Here's what you'll learn by the end of this course: 👉 Applying the Learner-First Framework ™ to your own educational content / course / program needs 👉 Developing a User / Learner research plan to help you identify and learn about your target learners 👉 Aligning your research plan with your learning needs assessment 👉 Formulating the right questions through surveys and interviews so that you can gather data about your learners' needs 👉 Crafting a data-driven "Ideal Learner Profile", also known as "Learner Persona" to guide your course creation decisions.
Learn about my science-backed Learner First Framework™ based on Design Thinking, UX, Learning Sciences & Instructional Design methodologies. We'll be using it through the first and second phases of your program creation that we'll cover during this short course. - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 Think about how a learner-first approach can benefit your educational program, course or content.
In UX, we conduct User Research to understand better the users of your product. In Learning Experience Design, we'll conduct User or Learner Research to understand better the learners of our program, content or course. - - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 Start crafting your first research plan by filling the sections of the workbook I've covered during this training. To make it easier, you can download the printable I created for you. In the next lesson, I'll give you a filled example.
Our Company X crafted their research plan and is ready to learn more about learners who know nothing about coffee. Here I'll share an example of the previous exercise so that you can compare it to your own, and come up with new ideas for your research plan. Now that you watched this video, you should be ready to apply final tweaks to your research plan & move to the next stage. - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 Apply final tweaks to your final research plan.
Surveys are often used in research, but not always done right. Learn how to make them work for you. Interviews are one the most common methods used when conducting research. They are more complex than it seems, so let's learn more about them. After you watch this video, you must be excited to start applying this lesson to your own surveys and interviews. - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 If surveys and interviews are part of your research plan, how do you intend to use them? Make some notes and feel free to share them with your team or friends. 🚨 ACTION 🚨 Screening participants! Using the last section of your research plan to guide you, start thinking about screening participants that fit your criteria to interview.
Synthesizing Your Research! Now that you conducted research, you can't just sit down with a pile of data. Let's start synthesizing data & making some notes. - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 Hopefully, this video will inspire you to start taking notes and making sense of data that is specific to a learning context! Fill the first page of the LXD workbook with data-driven insights from your research. This information will be essential to build your learner profiles.
Congrats, you're almost done! This video helps you complete the mission of building your Ideal Learner Profile. Hopefully, it inspires you to complete your own! - - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 Download the Learner Persona printable template or use your own to create your Ideal Learner Profile.
Well done! Now that you know who's your ideal learner, you can start planning your course or educational content around their needs. Remember though: research is iterative and it's ongoing during the rest of your process. Your ideal learner profile should be a living and iterative document. One of the most common misconceptions in Learning Experience Design is believing that information = learning. So most courses and programs are designed to only address knowledge gaps. In this short video, I explain why it's important to create a course that goes beyond that. - - - - - Take Action! 👇 Let's prioritize action over textbook learning! 🚨 ACTION 🚨 Start planning the type of solution, course and content you want to create based on the learning gaps of your audience. You can fill page 2 of your LXD workbook. 🎉 🎉 🎉 🎉 🎉 Congrats! 🎉 🎉 🎉 🎉 🎉 Well done, you did it. You breezed through Phase 1 and Phase 2 of my Learner-First Framework™. Let's recap what we learned and plan the next steps for the future!