Matt Klein on Superpeer

Cultural Researcher & Marketing Strategist

I analyze culture and the psycho- and sociological implications of our technology to consult on significant businesses decisions. I’m currently a Director of Strategy at a cultural consultancy, and a writer with Forbes, analyzing memes and media theory. Working alongside brands including Facebook, Columbia and MetLife, as well as TV producers, non-profits and government agencies, I've become a trusted source in identifying cultural change and developing future-proofing business strategies spanning comms to investments. Distinguished as top talent across Omnicom's 1,500 marketing agencies, my expertise covers industries and capabilities including marketing strategy, business transformation, trend forecasting, and UX. As an award winning writer and frequent commenter, my observations have been featured in The NYT, WSJ, The Atlantic, TechCrunch, CNBC, and Adweek. With an academic background in Psychology, Film and Media Studies, my concentration is in CyberPsychology, Memes and Virality—how and why do certain ideas or behaviors spread in online social spaces? Let's chat.