jennifer aaker on Superpeer
Dr. Jennifer Aaker is the General Atlantic Professor and the Coulter Family Faculty Fellow at Stanford Graduate School of Business (2020-21). A behavioral scientist and author, Dr. Aaker is a leading expert on how meaning and purpose shape the choices individuals make, how money and time can be used in ways that cultivate long-lasting happiness, and how technology technologies including Artificial Intelligence (AI) and Mixed Reality (XR) are redefining human interaction. Dr. Aaker is widely published in leading scientific journals and featured in The Economist, The New York Times, The Wall Street Journal, The Atlantic, and Science. Dr. Aaker is the co-author of several books including the award-winning The Dragonfly Effect, Power of Story and Humor, Seriously.